We have seen truth to this story already, as trades are commanding larger values. We have a shortage of pre-owned Range Rovers and Land Rovers, and indeed have been offering our customers to come in now with their trade. Nine times out of ten, we can get a customer into a brand new Range Rover or Land Rover for a monthly payment less than what they started with 3 years ago in 2008!
Used cars set to become scarce, more costly due to recession - Jun. 21, 2011
Showing posts with label LR4. Show all posts
Showing posts with label LR4. Show all posts
Tuesday, June 21, 2011
Tuesday, May 17, 2011
Personalized Vehicle Experience
When you set out to purchase something, how does the process begin? Let's say it's for a hotel or plane flights, your first step is to price shop online, right? Your initial instinct is to find the best price. What about service, friendliness, and timeliness? Aren't these very important factors too? Think about all of the products available to you nowadays; cheapest doesn't necessarily mean the best choice.
Often a consumer will find a product or place they really like for many various reasons, but it's usually a nice balance of different factors. Choosing between two Italian restaurants: the menu items are just a little higher at a restaurant 15 minutes away versus the restaurant right around the corner from you, but the service is so much better, and the food is remarkable at the farther one. Given the opportunity, it's more than likely you'll choose the one with the better food and service, even if it is a little farther and costs a little more. Right?
In the car industry, we see no reason that this balance should be any different. Of course we do our best to offer the lowest overall price out there, but when it's just not possible, many of our loyal customers still understand this. Sales takes cooperation and it's not a one-way street, and the best relationship will be formed around a happy medium. Those are the customers who want to continue to work with us forever and they are proud to send friends and family to us. (Thank you!)
Next time you're shopping and you have the most delightful, respectful and persistent Salesperson on the phone or at a dealership, ask yourself if you really want to pass that opportunity up to save pennies on the dollar in the long run. Would you rather work with someone who may not give you the best experience down the road somewhere else? Just imagine how that affects you long term: in that second scenario, you would repeat the sales process over and over again from the beginning, every single time you have to purchase a vehicle. You'll never have a steadfast vehicle advisor working on your behalf that you would want to go to for questions or to send your friends to.
Shopping price is a good basis for a search, no doubt about it, but make sure to think about reputation and all of the other factors that will make that product the perfect fit for you. There are many avenues to search for how happy customers have been with a particular company. Yelp, Yahoo and Google have some terrific databases of reviews for reputation and testimonials for ALL types of businesses. Happy shopping!!
Often a consumer will find a product or place they really like for many various reasons, but it's usually a nice balance of different factors. Choosing between two Italian restaurants: the menu items are just a little higher at a restaurant 15 minutes away versus the restaurant right around the corner from you, but the service is so much better, and the food is remarkable at the farther one. Given the opportunity, it's more than likely you'll choose the one with the better food and service, even if it is a little farther and costs a little more. Right?
In the car industry, we see no reason that this balance should be any different. Of course we do our best to offer the lowest overall price out there, but when it's just not possible, many of our loyal customers still understand this. Sales takes cooperation and it's not a one-way street, and the best relationship will be formed around a happy medium. Those are the customers who want to continue to work with us forever and they are proud to send friends and family to us. (Thank you!)
Next time you're shopping and you have the most delightful, respectful and persistent Salesperson on the phone or at a dealership, ask yourself if you really want to pass that opportunity up to save pennies on the dollar in the long run. Would you rather work with someone who may not give you the best experience down the road somewhere else? Just imagine how that affects you long term: in that second scenario, you would repeat the sales process over and over again from the beginning, every single time you have to purchase a vehicle. You'll never have a steadfast vehicle advisor working on your behalf that you would want to go to for questions or to send your friends to.
Shopping price is a good basis for a search, no doubt about it, but make sure to think about reputation and all of the other factors that will make that product the perfect fit for you. There are many avenues to search for how happy customers have been with a particular company. Yelp, Yahoo and Google have some terrific databases of reviews for reputation and testimonials for ALL types of businesses. Happy shopping!!
Thursday, April 28, 2011
Seasonal Spa Day
On offer for customers who have bought their vehicles through our Centres:
After the tough winter we’ve had, treat your car to a well-deserved “spa day,” and we’ll treat you to special savings!
Renew, Refresh & Save! Our professional staff will see to it that your vehicle gets a good pampering with a full-service interior and exterior detailing service. This spa treatment includes a complete interior cleaning, carpet shampoo, leather dressing, and an exterior wax and buff to restore the paint’s luster and remove surface scratches. What could be better than a sparkling fresh car this spring?! Mention this letter when you schedule your Royal Treatment detailing service and SAVE $50.00! This is a $249.95 value for just $199.95. Good for ANY vehicle in your family!
Cosmetic Services. We can tend to any cosmetic touches your vehicle may need, such as expert upholstery repair, ding and dent removal, wheel repair, refreshing black trim pieces, windshield replacement, etc.
Now take 10% OFF any cosmetic services performed through May 31st!
Pothole Recovery Special. Recover from the pocked pavement and rutted roads that signal springtime in New England! Now for a limited time our Centres are offering a Pothole Special that includes a four-wheel alignment, tire rotation, suspension and undercarriage inspection, and full brake check for ONLY $99.95! These services are regularly $245.00 to $295.00!
Valet Service Available. Our complimentary valet pick-up and drop-off service is available within our Centres’ service areas for any vehicle in your family when you take advantage of these specials. Simply call us to schedule your vehicle’s spa day and we’ll take care of the rest!
Land Rover Hanover: 781.659.4000
Land Rover Cape Cod: 508.778.0044
All offers expire 5/31/11. Mention this letter at time of service to receive these special offers on our detailing, cosmetic, and pothole recovery services; offers not valid on prior sales/services. Valet service does not include use of a loaner vehicle.
After the tough winter we’ve had, treat your car to a well-deserved “spa day,” and we’ll treat you to special savings!
Renew, Refresh & Save! Our professional staff will see to it that your vehicle gets a good pampering with a full-service interior and exterior detailing service. This spa treatment includes a complete interior cleaning, carpet shampoo, leather dressing, and an exterior wax and buff to restore the paint’s luster and remove surface scratches. What could be better than a sparkling fresh car this spring?! Mention this letter when you schedule your Royal Treatment detailing service and SAVE $50.00! This is a $249.95 value for just $199.95. Good for ANY vehicle in your family!
Cosmetic Services. We can tend to any cosmetic touches your vehicle may need, such as expert upholstery repair, ding and dent removal, wheel repair, refreshing black trim pieces, windshield replacement, etc.
Now take 10% OFF any cosmetic services performed through May 31st!
Pothole Recovery Special. Recover from the pocked pavement and rutted roads that signal springtime in New England! Now for a limited time our Centres are offering a Pothole Special that includes a four-wheel alignment, tire rotation, suspension and undercarriage inspection, and full brake check for ONLY $99.95! These services are regularly $245.00 to $295.00!
Valet Service Available. Our complimentary valet pick-up and drop-off service is available within our Centres’ service areas for any vehicle in your family when you take advantage of these specials. Simply call us to schedule your vehicle’s spa day and we’ll take care of the rest!
Land Rover Hanover: 781.659.4000
Land Rover Cape Cod: 508.778.0044
All offers expire 5/31/11. Mention this letter at time of service to receive these special offers on our detailing, cosmetic, and pothole recovery services; offers not valid on prior sales/services. Valet service does not include use of a loaner vehicle.
Friday, February 18, 2011
Acknowledging President's Day
Perhaps signifying that Winter is coming to a close, President's Day weekend has turned into a shopping weekend comparable to the "Black Friday" of November. Holiday spending is nearly paid off, and tax refunds are starting to reach bank accounts. Stores are advertising incredible specials on their products, and everyone is out looking for the best deals available so they can purchase what they've been wanting but holding off on.
Before we jump into the Weekend Special program we are having for new vehicles, we would like to take a moment to acknowledge the history behind President's Day, and point out a couple of presidential places to visit in the Boston area to commemorate this country's historical figures. Originally there was one Federal Holiday in February to honor our 1st President, George Washington, who's birthday was observed on February 22nd. When celebration for President Lincoln's birthday began on February 12th, there were then two public holidays in close proximity to each other. By 1971 the two separate holidays were merged into one on the 3rd Monday of February, which later adopted the name President's Day.
A visit to the JFK Presidential Library and Museum is a very appropriate President's Day Activity in Boston, MA. Located on Columbia Point in Boston the Museum is open 7 days a week. Hours are from 9 a.m.- 5 p.m. Admission is $10 for adults, $8 for Seniors and college students, $7 for children 13-17 and children 12 and under are admitted free. You may want to go to Charlestown next to visit the Bunker Hill Monument. Located at Monument Square, this memorial is also open daily from 9am to 4:30pm and admission is free. Be prepared with water on hand, because the climb to the pinnacle is an incredible 294 circular steps!
Now before heading out to these great places, you may want to test drive a new Range Rover or Land Rover to see how they can take you places, in comfort and in class. As an added incentive to our already excellent offers, purchase your new Range Rover or Land Rover through our Centre by Monday the 21st at 7pm, and we will include a FREE ResistAll Package to keep your new purchase in Presidential condition! This is a $595 service which will protect your vehicle from stains, scratches, spills and other inconveniences! We're always going to give your our best price on a vehicle, but this is a FREE offer on top when you mention you read our blog! Happy President's Day!
Before we jump into the Weekend Special program we are having for new vehicles, we would like to take a moment to acknowledge the history behind President's Day, and point out a couple of presidential places to visit in the Boston area to commemorate this country's historical figures. Originally there was one Federal Holiday in February to honor our 1st President, George Washington, who's birthday was observed on February 22nd. When celebration for President Lincoln's birthday began on February 12th, there were then two public holidays in close proximity to each other. By 1971 the two separate holidays were merged into one on the 3rd Monday of February, which later adopted the name President's Day.
A visit to the JFK Presidential Library and Museum is a very appropriate President's Day Activity in Boston, MA. Located on Columbia Point in Boston the Museum is open 7 days a week. Hours are from 9 a.m.- 5 p.m. Admission is $10 for adults, $8 for Seniors and college students, $7 for children 13-17 and children 12 and under are admitted free. You may want to go to Charlestown next to visit the Bunker Hill Monument. Located at Monument Square, this memorial is also open daily from 9am to 4:30pm and admission is free. Be prepared with water on hand, because the climb to the pinnacle is an incredible 294 circular steps!
Now before heading out to these great places, you may want to test drive a new Range Rover or Land Rover to see how they can take you places, in comfort and in class. As an added incentive to our already excellent offers, purchase your new Range Rover or Land Rover through our Centre by Monday the 21st at 7pm, and we will include a FREE ResistAll Package to keep your new purchase in Presidential condition! This is a $595 service which will protect your vehicle from stains, scratches, spills and other inconveniences! We're always going to give your our best price on a vehicle, but this is a FREE offer on top when you mention you read our blog! Happy President's Day!
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